Theories of the Multinational Firm

Contents: Preface to the Third Edition 1. The Multinational Firm: A Beauty or a Beast? 2. The Dominating Multinational: A Tale of Market Power 3. The Coordinating Multinational: A Tale of Cost Efficiency 4. The Knowing Multinational: A Tale of Value Creation 5. The Designing Multinational: A Tale of Strategic Fit 6. The Networking Multinational: A Tale of Business Relationships 7. The Politicizing Multinational: A Tale of Legitimacy and Power 8. The Multidimensional multinational - comparing the six perspectives References Index

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• Negócios internacionais
• Multinacionais