Reputation Risk and Globalisation

Reputation Risk and Globalisation

Exploring the Idea of a Self-Regulating Corporation

O'Callaghan, Terry

Edward Elgar Publishing Ltd

10/2016

240

Dura

Inglês

9781845423032

15 a 20 dias

This innovative exploration of the idea of a self-regulating corporation in an era of globalisation first examines the link between corporate reputation, corporate behaviour and self-regulation, and then goes on to compare and contrast various studies of multinational corporations that have sought to self-regulate.
Contents: Introduction 1. Towards corporate self-regulation 2. Disciplining MNCs: corporate reputation as a driver of ideational change 3. Exploring the idea of a self-regulating corporation 4. Royal Dutch Shell's PR-led approach to self-regulation 5. The rise and fall and rise of the Toyota way 6. Interface Inc: a model of a self-regulating corporation? 7. Conclusion: Beyond Sustainability and Long Live the Australian Night Parrot Bibliography Index
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