Foreign Operation Methods
Foreign Operation Methods
Theory, Analysis, Strategy, Second Edition
; ;
Edward Elgar Publishing Ltd
01/2018
496
Dura
Inglês
9781783475735
15 a 20 dias
Descrição não disponível.
Contents: Preface PART I INTRODUCTION AND THEORY 1. Introduction 2. Theoretical approaches PART II MODES OF OPERATION 3. Franchising 4. Licensing 5. Management contracts 6. International outsourcing 7. Project operations 8. Exporting 9. Alliances 10. Foreign direct investment PART III STRATEGIES 11. Mode switching and stretching strategies 12. Mode combination strategies 13. Mode flexibility strategies PART IV CONCLUSION 14. Conclusion Index
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Contents: Preface PART I INTRODUCTION AND THEORY 1. Introduction 2. Theoretical approaches PART II MODES OF OPERATION 3. Franchising 4. Licensing 5. Management contracts 6. International outsourcing 7. Project operations 8. Exporting 9. Alliances 10. Foreign direct investment PART III STRATEGIES 11. Mode switching and stretching strategies 12. Mode combination strategies 13. Mode flexibility strategies PART IV CONCLUSION 14. Conclusion Index
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.